Senior Manager, Service Marketing (Upstream); J&J MedTech

Company: Disability Solutions
Location: Santa Clara
Posted on: February 15, 2025

Job Description:

Johnson & Johnson MedTech is recruiting a Sr Manager of Service Marketing (upstream), within our MedTech Surgery organization. The preferred location for this position is Santa Clara, CA. Remote work may be considered on a case-by-case basis.\rAt Johnson & Johnson MedTech, we are working to solve the world's most pressing healthcare challenges through innovations at the intersection of biology and technology. We harness our deep expertise in surgery, orthopedics, vision, and interventional solutions to design healthcare solutions that are smarter, less invasive, and more personalized. The MedTech Surgery organization was recently established to combine Ethicon's market-leading surgical portfolio with the Robotics & Digital Solutions portfolio. The MedTech Surgical organization is comprised of: Wound Closure & Healing and Biosurgery, Endo Mechanical and Energy, OTTAVA (Surgical Robotics), MONARCH (Flexible Robotics), and MedTech Digital.\r\rReporting to the Head of Service Commercialization, MT Surgery, the Senior Manager, Service Marketing (Upstream) will be responsible for creating a value-based Service Offering portfolio, providing market and business input requirements to internal teams, and implementing business growth strategies and key commercialization tactics for the OTTAVA robotic system. This role supports commercial opportunities to advance brand growth, ensuring regional alignment with the strategy and execution of business plans, and engagement in brand pipeline innovation for the OTTAVA Service Solutions business.\rIn this role, you will (including but not limited to):

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• Define and validate the OTTAVA Service multi-release roadmap including the cadence of features aligned with OTTAVA strategic objectives and criteria for each launch phase (including indications and geographies).
• Collaborate with Ottava Global Strategic Marketing to ensure Service product value proposition, product positioning and pricing strategies, evidence generation & claims, VOC & Insights to inform brand strategy, life cycle management, and business development strategies are in alignment with product development timelines and strategic goals.
• Assess the strategic position of OTTAVA Service Solutions products in the marketplace and work in close collaboration with OTTAVA Global Strategic Marketing to ensure Service products are developed in with the global customer product serviceability and service program needs in mind.
• Support the execution of OTTAVA Service Solutions global service product strategy, in alignment with global Service Commercialization Guidelines.
• Be responsible for identifying and developing regional, national, and global reference sites and KOLs, understanding customer buying criteria (service) & insights that inform brand strategy and pipeline development.
• Partner with R&D, Global Strategic Marketing, Medical Affairs, Regulatory, Sales, Regional Marketing, Finance, Legal/HCC and key customers to accelerate the brand strategy and provide direction for global growth opportunities.
• Lead creation of OTTAVA Service Solutions materials for the global launch playbook for the OTTAVA robotic system and drive successful regional launch of Service products. Parnter with regional marketing teams to adapt Service product messages or create new segment messaging as needed, ensuring compliance with all relevant country and regional requirements, company regulations, policies, and procedures.
• Grow and manage the Service Solutions Upstream Marketing team as the OTTAVA Service Solutions business scales.
• Drive service sales enablement to meet the global business targets of increased market share, volume, and profitability, leveraging JnJ's Launch Excellence (LEX) framework.
• Achieve financial targets within specified budgets and timeframes.\r\r

Keywords: Disability Solutions, Santa Clara , Senior Manager, Service Marketing (Upstream); J&J MedTech, Accounting, Auditing , Santa Clara, California