Marketing Manager

Company: Modern Football Technology
Location: San Francisco
Posted on: November 8, 2024

Job Description:

We are seeking an experienced Senior Marketing Manager to lead our marketing efforts across all channels and touchpoints. This role will be responsible for creating, designing, and executing marketing strategies that enhance our brand presence, engage our target audience, and drive lead generation. The ideal candidate will be a strategic thinker with a hands-on approach, able to collaborate closely with our sales team to develop sales enablement materials and lead generation content.Responsibilities

• Develop and implement comprehensive marketing strategies across customer, social, digital, print, video, website, events, case studies, and email marketing campaigns.
• Work collaboratively with the sales team to strategize and create lead generation content and sales enablement materials.
• Oversee the marketing strategy, ensuring alignment with our business goals and objectives.
• Design and execute A/B testing to monitor and measure the success of marketing efforts, making data-driven decisions to optimize performance.
• Maintain brand consistency across all marketing materials and channels.
• Stay abreast of industry trends, competitive landscape, and marketing best practices to inform strategy.Requirements
• Bachelor's degree in Marketing, Business, or related field.
• Proven experience in a marketing role within a B2B SaaS environment, with a strong portfolio of successful marketing campaigns.
• Expertise in content creation and digital marketing tools and platforms.
• Excellent communication and collaboration skills, with the ability to work effectively across teams.
• Deep understanding of marketing metrics and analytics, including experience with CRM and marketing automation tools such as HubSpot and Salesforce.
• Creative thinker with strong analytical and problem-solving skills.
• Show up everyday with a +2 mentality.What we offer:
• A role in shaping the future of sports, and a career that grows as the company grows.
• Access to an elite business network within the sports technology and coaching industries that will support your career path objectives.
• An exceptional culture of high achievement and teamwork.
• Supportive and humble colleagues who are some of the top problem solvers and innovators in the game.
• Financial security through competitive compensation and incentives.
• A comprehensive benefits package, including medical and company equity.
• Salary range $60-70K plus bonus.Founded in 2022, Modern Football Technology is a data management and analytics company that helps football programs extract value out of data that is inadequately gathered and underutilized. Our value is realized in the forms of organizational efficiencies, cost reductions, and competitive advantages. We have customers from Pro-level to high schools across the US. As our product suite continues to grow, you will be part of team serving top-tier athletic organizations.
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